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Do Newspapers Matter? Short-Run and Long-Run Evidence from the Closure of The Cincinnati Post

Staff Report 474 | Published September 27, 2012

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Do Newspapers Matter? Short-Run and Long-Run Evidence from the Closure of The Cincinnati Post

Abstract

_The Cincinnati Post_ published its last edition on New Year's Eve 2007, leaving the _Cincinnati Enquirer_ as the only daily newspaper in the market. The next year, fewer candidates ran for municipal office in the Kentucky suburbs most reliant on the _Post_, incumbents became more likely to win re-election, and voter turnout and campaign spending fell. These changes happened even though the _Enquirer_ at least temporarily increased its coverage of the _Post_'s former strongholds. Voter turnout remained depressed through 2010, nearly three years after the _Post_ closed, but the other effects diminished with time. We exploit a difference-in-differences strategy and the fact that the _Post_'s closing date was fixed 30 years in advance to rule out some noncausal explanations for our results. Although our findings are statistically imprecise, they suggest that newspapers - even underdogs such as the _Post_, which had a circulation of just 27,000 when it closed - can have a substantial and measurable impact on public life.




Published in: _Journal of Media Economics_ (Vol. 26, No. 2, 2013, pp. 60-81) https://doi.org/10.1080/08997764.2013.785553. [Additional Files](https://researchdatabase.minneapolisfed.org/downloads/dv13zt27v?locale=en) Related paper: [Working Paper 686: Do Newspapers Matter? Short-Run and Long-Run Evidence from the Closure of The Cincinnati Post](https://doi.org/10.21034/wp.686)